As with all things Italian, cycling seems to be rooted deep within one’s pysche. Whether it be commuting or racing, life tends to revolve around bicycles. Such was the case of Luciano Passoni, the founder of one of the most sought-after bespoke frames in the world. Luciano was born and raised in a small town, Bernareggio, just outside of Milan. He spent his younger days racing locally, and many of his circle of racing friends went on to win stages in Giro d’Italia, and one of them went on to become a frame builder himself. A name that may not come as surprise to many is Ernesto Colnago, who Luciano had spent time racing with and remained good friends since childhood. And this, as they say, is how the story started.

An official partnership with Passoni allows our clients the opportunity to visit the factory on our exclusive tour of the facilities at Passoni. Your visit will give you the chance to see behind the scenes of how these beautiful bespoke frames are made for the great and the good from all four corners of the world. You will also have the chance to ride a Passoni and see for yourself how titanium frames feel and respond when riding on beautiful Italian roads.

For some, this is a once in a lifetime opportunity; for others it is the first step on the ladder to Passoni ownership. In fact, many of our clients already have a Passoni and simply wish to visit the factory in which their bikes where hand crafted.